Children of the corn

By Chris Doster

If you’re even moderately interested in your health, and believe that “you are what you eat”, you might want to watch out for the “Children of the Corn”… A seemingly harmless “ingredient”, corn is now in almost everything.  I became a “label reader” years ago, after “discovering” that most processed foods contain more substances than…

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To be understood…

By Chris Doster

I’ve spent half my life pursuing the craft of communication.  Professional sales and marketing is really nothing more than that, telling your story.  From face to face appointments to the written word, “It’s the story that drives Wall Street”, and whatever other tale you’re trying to create… I was reminded by one of the first trainers in my career,…

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Private label – Public lie

By Chris Doster

As a marketing professional and avid shopper, I cant be the only one who has “Discovered” the lie hidden by the label. It caused some shock I must admit, coming from medical and aesthetic device sales where our manufacturer made the products.  My competitors had similar brands, but they were also “made” by their company, with some exclusive features and benefits. If…

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Herding Cats…

By Chris Doster

I can’t think of many business propositions or even personal endeavors that can be successfully accomplished alone.  At some point in any project, you have to have a team.  The era of multi-tasking has produced a generation of generalists and very few “experts”.  That is unless you studied a specific profession like accounting, law, or the practice of medicine,…

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Hacked in the act…

By Chris Doster

During the course of my career I’ve probably been “fouled” as much as anybody. You know, those outside influences beyond your control, preventing you from “scoring” a sale, marketing deal, or business plan. Not to say that I haven’t put up some bad shots of my own and made really poor decisions during a game.…

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Fried and crucified

By Chris Doster

I’ve always been fascinated with food.  What to eat, what not to eat, how to cook meat, and if I should delete something from my diet.  As a health and wellness enthusiast, I truly believe the quote made by the “Father of modern medicine“, Hippocrates, 2500 years ago; “Let food be thy medicine and medicine be thy food”…

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The “Project” perspective

By Chris Doster

We’ve all had “Projects” of our own design from time to time.  In fact I’ll bet my golf clubs that most people derive more satisfaction from the completion of personal projects than those accomplished at their “J.O.B.” (just over broke)… You know, the weekend project you planned while watching the clock at work, or that impulse buy…

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Of the same opinion still…

By Chris Doster

During my quest for the perfect opportunity, product, woman, friend or business partner, I’ve “Discovered” an imperative passed down through the ages.  I believe I first heard it from a leading distributor in one of the many direct sales organizations I’ve joined over the years in “Pursuit of the Life$tyle”… The political correctness of our “advanced”…

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Simplicity and the Steno pad

By Chris Doster

My new “Smart Phone” is an invaluable communication tool for my business and personal life.  I sometimes think it might actually be alive, or at least doing a real good job of imitating consciousness.  At least as conscious as some of the “Occupy” protesters… With so many of us glued to our devices, “looking down”…

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Mushrooms in the morning?

By Chris Doster

I don’t know about you, but I am not a morning person.  Never have been and it appears never will be.  Even as a kid I was a “night owl” and dreaded those early bus stops and home rooms where the sun was still breaking the horizon as my mind tried to jump start itself.…

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