Making $ or making a difference?
As most Americans trade “hours for dollars” at some type of “J.O.B.” (just over broke), those evil and greedy rich “fat cats” continue to be demonized. From the “lame” stream…
To be understood…
I’ve spent half my life pursuing the craft of communication. Professional sales and marketing is really nothing more than that, telling your story. From face to face appointments to the…
Private label – Public lie
As a marketing professional and avid shopper, I cant be the only one who has “Discovered” the lie hidden by the label. It caused some shock I must admit, coming from medical…
The “Project” perspective
We’ve all had “Projects” of our own design from time to time. In fact I’ll bet my golf clubs that most people derive more satisfaction from the completion of personal…